Kannawidan is an Ilocano
term meaning feast of rich heritage and culture. Celebrating Kannawidan
is a way of sustaining the traditions of Ilocano people and promoting tourism
of Ilocandia.
The Kannawidan Ylocos Festival draws local and foreign
tourists as more entertaining events like celebrity and band performances, had
been added in the celebrations.
This celebration also helps the tourism industry boost the
demand of the province’ products through the fair which is open to anyone, even
foreign tourists. Programs are also held such as job and livelihood
opportunities which can benefit the community and help them nurture their
family.

It is also a good platform to showcase talents of different
persons, specially the youth. These contests can help them through the
high-amount prices supported by the city officials.
It is the Ilocanos' way of giving thanks to the Almighty not
only for the bountiful blessings but also for the rich heritage of the city,
including the close family ties among the Ilocanos.
February 12, 2020
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